Resources

Trademarkology

Brands, Trademarks, and Registration
Forest Fire website
Trademarkology

SMOKEY BEAR

Seventy-five years ago this year, one of the most familiar public service images was created: Smokey Bear.

by Alexandra MacKay August 15, 2019
Trademarkology

New Examination Guide for Review of Specimens by US PTO

In its ongoing quest to preserve the integrity of the register, the United States Patent and Trademark Office (the “PTO”) has published new guidelines for the examination of specimens of use.

by Alexandra MacKay July 15, 2019
Trademarkology

Terrific Trademarks?

Recently, you may have heard the news about Tom Brady, a somewhat well-known quarterback in the professional sport of American football. His company, TEB Capital Management, Inc., filed two trademark applications seeking registration of the mark TOM TERRIFIC, one for shirts and one for trading cards, posters, and photographs.

by Alexandra MacKay June 14, 2019
Trademarkology

Buckeyes Get Black Eye in First Round Against Redbubble

Recently The Ohio State University (yes, that one) suffered a loss before the U.S. District Court for the Southern District of Ohio in a home game against visiting Redbubble, Inc. OSU had sued Redbubble for trademark infringement, unfair competition, and other claims due to Redbubble’s alleged use of certain trademark rights owned by OSU, but lost in cross motions for summary judgment.

by Alexandra MacKay May 15, 2019
Trademarkology

The College Admissions Scandal Crosses into Trademark Territory

By now you are no doubt familiar with the current college admissions scandal. After a few weeks of celebrities and other wealthy folks being embarrassed, being criminally charged, and pleading to those charges, a trademark issue finally surfaced in the popular press.

by John W. Scruton May 06, 2019